Sunday, February 19, 2012

Sitting Front Row at Prabal Gurung's Fashion Show

Yup, you read that right. I was invited to Prabal Gurung's exclusive Fashion Show over the weekend, and yours truly was seated front row, sipping on my chamomile tea and wearing my comfiest jammies. Nope I'm not hallucinating. I was chosen exclusively from the Middle East by M.A.C cosmetics to attend and cover a virtual fashion show where Prabal Gurung presented his first online runway show hosted by KCD Worldwide’s new Digital Fashion Shows platform. This platform is an innovative information delivery system that provides a third way, along with runway shows and presentations, to deliver crucial fashion information to editors, journalists, and retail executives. It provides all the information and materials needed to review, cover and potentially buy the collection, just like a physical show, but each of the invited guests has a front row seat and behind the scenes access at their fingertips. Welcome to the new generation of fashion reporting and buying. 

Prabal Gurung showcased his collection for Japanese brand ICB in an online invite-only event. Featured here are some of my favorite looks. I loved how the designer mixed bright hues with structured lines. Looked very uber-chic.   

I also liked how the models had an effortless not-so-done approach to beauty. So I checked out the info related to beauty on site and came to know that to achieve that dewy and natural look on the models, the make-up artists used M·A·C Care Blends Essential Oils and M·A·C Prime Future. On the cheekbones the artists used M·A·C Cremeblend Blush in So Sweet, So Easy was patted onto the centre of the cheeks to give a slight flush appearance as though the model has been out in the cold. To highlight, M·A·C Cream Colour Base in Pearl was gently applied. I need to try these out at the counter myself to see the effect on me. Until then, enjoy the pics....




2 comments:

Anonymous said...

You can pre-order any piece from Prabal Gurung's FW 2012 currently on Modaoperandi.com.. available for 3 more days only in addition to Thakoon, Alexander Wang and many more designers coming up this week :)

Bahrainipreneur said...

So happy for u that your efforts are recognized and to be selected for this !
and ofcourse I just LUV the virtual part of it so so cool :)

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