Aaaah... I love it when Al Othman's new season collections start rolling in, and the store gets a face lift with it's creative installation, and most of all, when the door bell rings, and the post man delivers my MUSE! Let's start with the in-store installation, I loved it more than last season's! It had all the right ingredients of an attention grabbing in-store display. A little bit of fashion, a little bit of art, a little bit of design, and a whole lot of creativity. The concept behind it is to showcase different fashion designer studios and workshops. I personally felt like being at the set of Project Runway. Well done Project Al Othman! Can't wait to see next season's installation.
And did you get your copy of MUSE? While skimming through the lookbook, I was excited to see some of my favorite designers will be stocked soon at Al Othman this season. such as Preen and Jonathan Saunders. Also it seems that they will be launching an iPad app sometime soon this month and a Bridal Boutique at Mariam Complex. That should be something exciting to look forward to as well. Now, If you'll excuse me, gotta study my MUSE and take my picks for the new season.