Behind the Scenes with Closet Candy

Here are some behind-the-scenes shots of Closet Candy's Fall 2010 Lookbook exclusive to Confashions. One of the shots was featured in the recent issue of Harper's Bazaar Arabia. Can you imagine the time and effort it takes to produce a lookbook which we normally scan for several minutes? It's not only about the photographer and the hair and makeup. And it's definitely not "it's all in my head and got it all planned" situation. Just off the too of my head, the person in charge needs a storyboard, the right set-up, models,snacks, lights... etc. After witnessing an actual photoshoot, I truly appreciate the effort any retailer puts in creating it. Anyways, check out Closet Candy's Fall 2010 Lookbook if you're looking for some day-chic inspirations.