Monday, October 11, 2010

Symphony's Display Style


As I mentioned in my previous post, the official launch party of Symphony Boutique featured the unveiling of the Tinkah Studio art installation titled Symphony No.7: The Arrival of Her Garments, which is produced by local Emirati ladies. The window display featured hanging ropes, suspended books and sketches of the Symphony designers runway looks. The installation also seeped into the store, with The Tinkah Studio replacing the store furnishing with specially made pillow covers and carpets. The Tinkah Studio translated Symphony’s AW10 theme of “Abra...Cadabra!” into travel, owing to the fact that the abra is a boat which is steeped in the Middle East’s history and culture and has long been used as a method of transport. The Dubai Creek, which is where the abra’s are docked, was the economic hub of Dubai before oil was discovered. The Tinkah Studio’s creation, entitled Symphony No.7: The Arrival of Her Garments, explored how these beautiful garments arrive in Dubai and the magic of how an idea is translated into a garment and then shipped far and wide for women to enjoy and procure.


2 comments:

Me Blogging said...

ta3theeeeb hal ma7al

Confashion said...

Me Blogging
It was really nice, I think not all of their A/W 2010 collections were on display though but I'm assuming in a couple of weeks time, the stock will be packed with all things which we want to have in our closets!

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